Our fourth project for Tottenham Hotspur plc, the 2011 report coincided with their rebrand which saw a return to core values – a club of firsts, pioneers, synonymous with style and flair. The colour palette was simplified and a new image treatment introduced. The report showcases the new brand and key messages are communicated using an excerpt from Danny Blanchflower's famous quote "The game is about glory". Press cuttings further reinforce key ideas – and in tandom with striking imagery give a flavour of the phenomenal season and financial year being reported.

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